Thursday, 3 May 2018

The all-new MINI Countryman launched in India



The all-new MINI Countryman was launched in India recently. Locally-produced at BMW Group Plant Chennai, the second-generation all-new MINI Countryman will be available in both petrol and diesel variants with deliveries beginning from June 2018 onwards.

The two petrol variants include the MINI Countryman Cooper S and MINI Countryman Cooper S JCW Inspired while the diesel variant includes the MINI Countryman Cooper SD.

Mr. Vikram Pawah, President, BMW Group India, said: “The all-new MINI Countryman is built for adventure and an ideal companion for city trips to country getaways and long journeys. The second generation of the MINI Countryman represents a more distinctive and mature proposition of an ultimate all-rounder with ample space for you and your family. It is a perfect fit for an urban environment offering unique driving comfort, refined interiors and clever functionality. Every road marks the beginning of a new chapter, whether it's a winding country road or the bustle of the city, now you can truly unleash your inner adventurer.”?

Bird Automotive, authorised MINI Dealership in New Delhi where the launch took place, showcases MINI’s new personality combining all aspects of the brand and bringing them to life. The new MINI showroom design concept is an amalgamation of functionality, creativity and authenticity. The creative use of space combined with the use of natural materials is true to MINI’s progressive and inventive spirit. A simple yet contrasting ambience creates a sense of design and exclusivity. MINI’s passionate and inspiring character is reflected through the entire styling concept right from the furnishing to the smallest details. The urban environment facilitates engaging conversations between people and creates an energetic atmosphere.

“MINI has been recognized for its ideas, inspiration and passion. We want to continue this successful story with a refined brand strategy and a visually-renewed identity. The latest redesign of MINI logo and showroom brings in a new chapter in the inspiring history of the brand. The purpose of reinventing ourselves is to become even closer to the MINI target group ideology that is progressive, creative and modern,” added Mr. Vikram Pawah.

MINI Countryman Cooper S JCW Inspired is equipped with John Cooper Works aerodynamic kit, rear roof spoiler and impressive 18-inch JCW thrill spoke alloy wheels. John Cooper Works influence continues in the illuminated cockpit with the JCW sports leather steering wheel. The car is equipped with premium features such as the ‘Leather Cross Punch’ Sport Seats, Harmon Kardon Hi-Fi Speaker System, MINI Find Mate and the MINI Wired Package. The MINI Wired Package includes Navigation System Professional and MINI Connected XL 8.8” screen with Touch Controller and Bluetooth mobile connectivity.

MINI Countryman Cooper SD features the Cooper SD engine for the first time in India that delivers 190 hp and 400 nm torque. With superior handling, no city corner or hill climb is a challenge. The Panorama Glass Roof and Electric Seat Adjustment with memory further adds convenience and driving fun. 

MINI Countryman Cooper S offers more premium technology and design features than ever before. With the Automatic Tail Gate, Cruise Control, LED Headlight, Fog Light, Multifunction steering wheel, Centre armrest in front and rear and the Radio MINI Boost 6.5” as standard, the all-new MINI Countryman comes ready for any adventure.

The all-new MINI Countryman will be available in five colours: Island Blue, Light White, Chilli Red, Melting Silver and Thunder Grey as well as British Racing Green offered exclusively for the MINI Countryman Cooper S JCW Inspired.

The all-new MINI Countryman will be available with Leatherette Carbon Black as standard upholstery and Leather Cross Punch Carbon Black for the all-new MINI Countryman Cooper S JCW Inspired.

The ex-showroom prices (effective June 2018) of the three variants are as follows:

MINI Countryman Cooper S (Petrol)                           : INR 34,90,000
MINI Countryman Cooper SD (Diesel)                        : INR 37,40,000
MINI Countryman Cooper S JCW Inspired (Petrol)     : INR 41,40,000



For further information, please contact your authorized MINI dealer or visit: www.mini.in.

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